A different approach to health state valuation.

This is a summary of the presentation by Professor Daniel Kahneman, Eugene Higgins Professor of Psychology and Professor Public Affairs at the Woodrow Wilson School, Princeton University, Princeton, NJ, USA, given at the ISPOR “Building a Pragmatic Road: Moving the QALY Forward” Consensus Development Workshop, as a continuation of the discussion on an experience-based approach to health state valuation, as presented on May 2005 at the ISPOR 10th Annual International Meeting First Plenary Session, “Determinants of Health Economic Decisions in Actual Practice: The Role of Behavioral Economics” at: http://www.ispor.org /meetings / Invitational /Plenary%20 Presentation%20by%20D%20Kahneman.pdf [1,2], and debated at the Invited Issue Panel, “Will the QALY Survive” [3,4] at the ISPOR 11th Annual International Meeting, May 2006.